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What do you think of JC Penney’s new ad featuring same-sex parents? After ticking off gay-hating activists One Million Moms by standing behind their lesbian spokesperson, Ellen DeGeneres, JC Penney has come out with an advertisement featuring same-sex parents. The ad features ”real-life dads Todd Koch and Cooper Smith” playing happily with their children, Claire and Mason. Under the giant slogan, “First Pals,” the ad reads, “what makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver — all rolled into one. Or two.”

What do you think of JC Penney’s new ad featuring same-sex parents?

After ticking off gay-hating activists One Million Moms by standing behind their lesbian spokesperson, Ellen DeGeneres, JC Penney has come out with an advertisement featuring same-sex parents.

The ad features ”real-life dads Todd Koch and Cooper Smith” playing happily with their children, Claire and Mason.

Under the giant slogan, “First Pals,” the ad reads, “what makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver — all rolled into one. Or two.”

202 Notes

  1. impudentia reblogged this from fuckyeahsodomites
  2. byte-sized reblogged this from sleeping-patterns
  3. asgardson reblogged this from medievalprofessor and added:
    I can’t wait to do this with you.
  4. medievalprofessor reblogged this from asgardson and added:
    Yes.
  5. eriksladyspies reblogged this from asgardson and added:
    Well, I certainly do. Name a date and I’ll be in your bed.
  6. jechantepourlys reblogged this from thedailyfeed
  7. headinfortheopendoor reblogged this from februaree
  8. raven-broad reblogged this from songbirdsweet
  9. februaree reblogged this from apostrophiee
  10. riffraffrumblings reblogged this from apostrophiee and added:
    i know my reaction to this is hypocritical of a post i made sometime last month but honestly this made me TEAR UP. IT’S...
  11. songbirdsweet reblogged this from apostrophiee
  12. apostrophiee reblogged this from thedailyfeed and added:
    So freaking cute, I love it.
  13. equalityishumanity reblogged this from sjorsdottir
  14. suddenstranger reblogged this from cleanbeings
  15. dominique11 reblogged this from hellokriti
  16. notthehelplesslittlegirl reblogged this from thedailyfeed and added:
    This is beautiful
  17. hellokriti reblogged this from traceeface
  18. paintapicture-sovivid reblogged this from gwonggg
  19. onigaminanashi reblogged this from fuckyeahsodomites
  20. hale-hale reblogged this from thedailyfeed
  21. sjorsdottir reblogged this from fuckyeahsodomites
  22. sonofabitz reblogged this from nutroy
  23. marilynnadine reblogged this from johnlockstrade
  24. traceeface reblogged this from rubyjang
  25. palomawesome reblogged this from thedailyfeed
  26. rubyjang reblogged this from thedailyfeed
  27. shouldhavebeenanartblog reblogged this from snazzyfrazzlepops
  28. intrepidreporter reblogged this from fuckyeahsodomites and added:
    BEST EVER WAY TO GO, JC PENNEY
  29. officialasshole reblogged this from alope
  30. brewchacha reblogged this from thedailyfeed and added:
    This is great. Well done JCP. You’re rebranding continues to get a thumbs up from me.